It’s time to redefine the word “hacker”

What do you call someone who hunts for security gaps in computer hardware and software? A hacker, right? What about someone who takes their findings to vendors to help them improve the quality of their products? There is more than ...

How to make the most of your CRM

Building a rapport with customers has never been easier with customer relationship management (CRM) software. You can track contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. But if this is the first ...

Enhance content through social media

When social media is used correctly, marketers can better understand their target audience and thus create better content and deliver it more effectively. This is vital since you'll be able to send customers tailor-made content that helps increase conversion rates ...

Steer clear from these types of malware

Did you know that viruses, ransomware, spyware, and trojans are all categorized as types of malware? Having been around for decades, these cyber threats have grown both in number and intensity. Needless to say, it pays to know how each ...

Easily back up and sync with Google’s new app

For many businesses, applications like Google Drive are heaven-sent. They make managing files and photos much easier and safer than manually saving them in external disk drives. That said, backing up all files remains a burden to those who have ...

4 Ways To Simplify Your Appointment Booking Process with Microsoft Bookings

An inefficient appointment process can be a source of annoyance for your customers. If your customers find it hard to reach you, are put on hold too often or simply would rather have an easy form online to fill out ...

Beware: Nyetya is worse than WannaCry

The cyber community hasn’t fully recovered from the WannaCry ransomware attacks, which struck businesses and organizations in May. Now, a Petya ransomware variant named Nyetya is poised to join its ranks as one of the worst cyber attacks in history. ...

The Dirty Loophole That Lets Insurance Companies Refuse to Cover a Cybercrime Theft in Your Business

As hacking hit the headlines in the last few years — most recently the global hack in May that targeted companies both large and small — insurance policies to protect businesses against damage and lawsuits have become a very lucrative ...

Productivity tip: email automation

If you have ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written with the help of an email automation platform. Email automation saves time and money while strengthening customer ...

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features ...